The stories and the characters come alive for me when I write. And I think - if I did my job well - that they come alive again when someone else reads them. Feels what they feel, rejoices and suffers along with them. But that only happens if people know its out there to be read.
Marketing, promotion, publicity - a trifecta of necessary evils. I don't enjoy spending time online soliciting readers. It feels as if I'm spending all my time hollering READ MY BOOK instead of writing the next one. And I always worry that I'm annoying, or only reaching the same people over and over, which admittedly is annoying. Unfortunately, I know for a fact that the more present my online presence, the more my books are read. Taking a two-day break results in my sales numbers dropping by hundreds of thousands.
I have to find and maintain a happy medium between creating and promoting. I've yet to stumble across that magic formula. I can only ask that you bear with me while I look for it.